2025 BMW XM by Kith Limited Edition Launch and Concept Car Unveil
BMW and Kith are excited to announce the upcoming launch of a new edition in their highly successful partnership. The 2025 BMW XM by Kith, influenced by the legendary BMW M1, marks the third instalment of this innovative collaboration between the premium car manufacturer and Ronnie Fieg's globally acclaimed lifestyle brand, Kith. The high-performance plug-in hybrid, the first original BMW M automobile since the M1, showcases the new M HYBRID drive system and will be available next year as an exclusive collection of 47 units.
Offering an exclusive preview, the 2025 BMW XM Kith Concept will debut at Art Basel Miami 2024 from December 6-8, held at the Miami Beach Convention Center. This one-of-a-kind vehicle will be displayed alongside Ronnie Fieg's bespoke 1981 BMW M1 E26 and a newly launched Kith for BMW apparel and lifestyle collection.
Building on previous collaborations, which included the BMW M4 Competition Coupé and the BMW i4 M50 xDrive, this latest project continues to celebrate BMW’s illustrious M series. The 2025 BMW XM by Kith will be available in either BMW Individual Frozen Techno Violet metallic or Frozen Black metallic finishes, both specially developed by Kith. The design features dynamic proportions, expressive lines, and bespoke details, including black side window graphics, Techno Violet metallic accents, and 23-inch M light alloy wheels in Jet Black.
Inside, the vehicle boasts a modern sports cockpit with exclusive Kith aesthetics. Illuminated door sills, velour floor mats, and a control centre all feature the distinctive Kith logo combined with M stripes. The M Lounge adds to the car’s uniqueness with embossed Kith monogram seat surfaces and personalised purple interior lighting.
The 2025 BMW XM by Kith, accompanied by a bespoke Kith duffle bag for stylishly stowing charging cables, will be launched on December 6th at 5 PM CET. This limited edition model promises to be a collector’s dream and a pinnacle of luxury, performance, and exclusive design.
In addition to the cars, the presentation in Miami Beach will introduce a new Kith for BMW collection, including premium apparel and lifestyle products, enhancing the traditional BMW design with Kith's unique style. This range will be available globally in Kith shops and online, coinciding with the vehicle launch, providing enthusiasts with a complete lifestyle experience that celebrates the fusion of automotive excellence and contemporary fashion.